FOR IMMEDIATE RELEASE

Media Contact: Carol Campbell
Elf Foundation
Tel: 323-572-1699
E-mail: carol@crc-enterprises.com

Elf Foundation Raises $40K Through Corporate Sponsors at CEDIA EXPO 2004

Expo 2004 Corporate Sponsors contribute to the Elf Foundation "Rooms of Magic"

September 11, 2004 - Hollywood, CA

CEDIA Expo 2004 marked the release of the new, updated Elf Foundation brochure leading off with a host of completed "Rooms of Magic" and projects in progress, all generously sponsored by the manufacturers in the consumer electronics industry.

The 2004 Expo host sponsors include CEDIA and Primedia Home Technology & Photography Group magazines. Corporate sponsors include the group of six: Runco, Yamaha, Lutron, Sonance, Home Theater Cruise and Faroudja.

"We stand truly amazed at the incredible team of manufacturers who are an integral part of the success this foundation has enjoyed over the past few years", remarked Douglas Weinstein, president and founder of the Elf Foundation. "When the kids' faces light up in amazement the first time they get to watch a movie in their new theater-it is directly tied to these wondrous companies who give so much to support our mission", he said.

The Elf Foundation corporate sponsor list continues to grow with contributions amounting to thousands of dollars in donation of products and fund-raising assistance from these fine companies: McIntosh, Bowers & Wilkins, XM Satellite Radio, Epson, Stewart Filmscreen Corporation, In Focus' Screenplay, AVAD, Marketing Matters, good guys!, Gibson Guitars, Bose, D-Box Technologies, Richard Gray's Power Company, Straightwire, Klipch, Dealer scope, Custom Retailer and E-gear magazines.

"Imagine the smiles and laughter of the kids who can't get out to their local theater, but get to enjoy the full impact of sound and vision on one of our state-of-the-art screening rooms made possible by our generous sponsors", said Carol Campbell, co-founder of the Elf Foundation. "Many of our manufacturers' have come to a dedication or participated in a Tuesday Night at the Movies event that makes a lasting impression on them of how much their gift means to the children and families whose lives are forever touched", she said.

About The Elf Foundation
The Elf Foundation was founded in July of 2001, with the express mission of creating private entertainment theaters ñ 'Rooms of Magic' - for childrenís hospitals, autism centers, shelters for abused kids, and terminally-ill hospices for children across the country. Operating as a 501 (c) 3 non-profit charity, the foundation acts as a catalyst within the consumer electronics industry and in local communities to advance their mission of bringing the magic of music and film to special kids in a time of need. To date, The Elf Foundation has opened over 50 'Room of Magic' theaters in the U.S. and Canada. For more information visit www.elfSystems.org.